WHAT I DO
email address: amellcarolina@gmail.com
BOOK DEVELOPMENT · EDITORIAL CREATIVE DIRECTION
With over 25 published titles, I am a book developer and editorial creative director specialising in illustrated non-fiction for international publishers.
I conceive, develop, and produce book projects from initial idea to final print — combining editorial strategy, visual direction, and content curation. My work includes identifying concepts, shaping narratives, sourcing authors and collaborators, and leading the full creative and production process.
I have collaborated with publishers such as Gestalten, Prestel, Lannoo, and Monsa.
My projects include Surf Like a Girl, an internationally distributed title with over 20,000 copies sold, translated into multiple languages. Skate Like a Girl and Extreme Like a Girl from the same book series have been shortlisted for the Telegraph Sports Book Awards.
With a background in advertising, I bring a strong conceptual approach to publishing, combining creativity with market awareness and a clear understanding of the audience.
I work both on original concepts and on commissioned projects, acting as a creative partner to publishers throughout the development process.
I collaborate with publishers and institutions on selected projects — feel free to get in touch.